Tag Archives: social media in general

The World Interpreted through Alice in Wonderland


Consulting the Oracle


First Meeting

Many Don’t Arrive


A Meeting is Held

Alice is voted unanimously as Ambassador


Waiting to meet the Red Queen

(With trepidation )


A productive discussion did not seem in the cards


And, in fact, became quite hostile.


Things on the home front were not much better.


With a heavy heart, Alice helped prepare her friends for battle with what little she could find.


Alice listened to the Mock Turtle’s prophecies of the outcome of the war.

    4E9FC6FE-AC4F-4C99-AF28-2985270D3379.png Is the Mock Turtle going to be right?

Mr. Putin, speaker with two faces?

Mr. Netenyahu, regretful of civilian deaths?


Who will take responsibility for their actions?

Who will pretend to paint the roses red with the blood of the fallen?



This is an interesting sort of thing here. Its purpose is to show even when we think we have a choice, often, we don’t, and things are much more complicated than they seem. Acquisitions and mergers are literally impossible to keep track of, because they’re happening constantly. Some of these are important to some of us in greater or lesser degrees; for example, I’m not going to be buying a new car anytime soon, but it’s still interesting to know. The way I look at it is as if the individual companies start out and then are eaten by an amoeba which is always hungry. It goes around looking for other companies until it’s big enough to draw the attention of another even bigger organism, and the cycle repeats until it’s turned into a giant frog or, say, a penguin, surrounded by so many things it’s as though the holidays have come again and it’s eaten way too much.

The first one isn’t formatted into a pretty chart. I would have sworn I saw one once, I think in Writer’s Weekly. But it does get really big. One major difference, and the wonderful man who had the patience to put this together on his blog in 2010, so this isn’t on it because it just happened last year, is that Random House and Penguin merged, so now they’re the Big 5. I was surprised this was actually allowed to proceed, given how few big publishing houses there are left. And they have more imprints than these; dozens, if not a hundred or more. The other very nice thing that Scott Marlowe did was link the imprints, some of which may have changed (I have to confess I’ve been bad and haven’t checked them). I also like how he gives the early history of them, because those things are interesting to know. More about that after the publishing information.

Publishing’s Big 6: Who are they?

by @scottmarlowe 2/12/2010 1:02:00 PM

College football has the Big 12. The accounting industry has the Big 4. Publishing? The Big 6.

A lot of us are familiar with Macmillan due to their recent battle over eBook pricing. They’re one of the six. But who are the other five?

This post started as a quick look into just that, but then I thought maybe I’d also list a little bit of information about their imprints. Imprints are nothing more than trade names a publisher uses when publishing in a narrower field. Tor, for example, is an imprint of Macmillan that focuses on fantasy and science fiction. But as I started to dig into each of the Big 6’s imprint information I was completely overwhelmed by the sheer number. As you can see below, it borders on the ridiculous.

Therefore, the focus of this post is to just list out the major publishing houses along with some high level info about each. Their imprints have been relegated to a simple list with links so you can click-through to find out more information if you so desire.

Here they are.

1. Hachette Book Group

Hachette Book GroupHachette Book Group is a leading US trade publisher headquartered in New York, and owned by Hachette Livre, the second largest publisher in the world.  In one year, HBG publishes approximately 450 adult books, 150 young adult and children’s books, and 60 audio book titles. In 2008, the company had a record 107 books on the New York Times bestseller list, with 35 of them ranked #1.  In addition to selling and distributing its own imprints, HBG distributes publishing lines for Chronicle Books, Microsoft Learning, Arcade, Time Inc. Home Entertainment, Harry N. Abrams, InnovativeKids, Phaidon Press, Filipacchi Publishing, Kensington, MQ Publications, Strictly By The Book, Weinstein Books and Gildan Media.

Imprints include: Grand Central Publishing, Vision, Forever, Twelve, Business Plus, Wellness Central, 5 Spot, Springboard Press, Faith Words, Windblown Media, Center Street, Hachette Audio, Little, Brown and Company, Back Bay Books, Bulfinch, Reagan Arthur Books, Poppy, LB Kids, Orbit, Yen Press

2. HarperCollins

HarperCollinsHarperCollins Publishers is one of the world’s leading English-language publishers. Headquartered in New York, the company is a subsidiary of News Corporation. The house of Mark Twain, the Brontë sisters, Thackeray, Dickens, John F. Kennedy, Martin Luther King Jr., Maurice Sendak, Shel Silverstein, and Margaret Wise Brown, HarperCollins was founded in New York City in 1817 as J. and J. Harper, later Harper & Brothers, by James and John Harper. In 1987, as Harper & Row, it was acquired by News Corporation. The worldwide book group was formed following News Corporation’s 1990 acquisition of the British publisher William Collins & Sons. Founded in 1819, William Collins & Sons published a range of Bibles, atlases, dictionaries, and reissued classics, expanding over the years to include legendary authors, such as H. G. Wells, Agatha Christie, J. R. R. Tolkien, and C. S. Lewis. HarperCollins has publishing groups in the United States, Canada, the United Kingdom, Australia/New Zealand, and India. Today, HarperCollins is a broad-based publisher with strengths in literary and commercial fiction, business books, children’s books, cookbooks, and mystery, romance, reference, religious, and spiritual books. Consistently at the forefront of innovation and technological advancement, HarperCollins is the first publisher to digitize its content and create a global digital warehouse to protect the rights of its authors, meet consumer demand, and generate additional business opportunities.

Imprints include: Amistad, Avon, Avon A, Avon Inspire, Avon Red, Caedmon, Collins, Harper Business, Collins Design, Collins Living, Ecco, Eos, Harper Mass Market, Harper Paperbacks, Harper Perennial, HarperAudio, HarperCollins, HarperCollins e-Books, ItBooks, HarperLuxe, HarperOne, HarperStudio, Morrow Cookbooks, Rayo, William Morrow, Amistad, Eos, Greenwillow Books, HarperCollins Children’s Audio, HarperCollins Children’s Books, HarperFestival, HarperEntertainment, HarperTeen, HarperTrophy, Joanna Cotler Books, Julie Andrews Collection, Katherine Tegen Books, Laura Geringer Books, Rayo

3. Macmillan

MacmillanMacmillan is the new face of a company with a rich history in the publishing industry. The adult trade collection comes from a distinctive conglomerate of leading publishing imprints. Macmillan’s other primary focuses are on educating the leaders and thinkers of tomorrow with its college and academic titles, and magazines and journals.

Imprints include: Farrar, Straus and Giroux, FSG Hardcovers, FSG Paperbacks, Hill & Wang, Faber & Faber, First Second, Henry Holt & Co., Henry Holt Hardcovers, Henry Holt Paperbacks, Metropolitan Books, Times Books, Macmillan Audio, Behind the Wheel, Nature Publishing Group, Palgrave Macmillan, Picador, Quick and Dirty Tips, Scientific American, St. Martin’s Press, Minotaur Books, Thomas Dunne Books, Tor/Forge, Tor Books, Forge Books, Orb Books, Tor/Seven Seas, Bedford, Freeman and Worth, Bedford/St. Martin’s, W.H. Freeman, Worth Publishers, BFW High School, Hayden-McNeil, Palgrave Macmillan, Trade Books For Courses, FSG Books for Young Readers, Feiwel & Friends, Holt Books for Young Readers, Kingfisher, Roaring Brook, Priddy Books, Starscape/Tor Teen, Square Fish, Young Listeners, Macmillan Kids

4. Penguin Group

Penguin GroupPenguin Group (USA) Inc. is the U.S. affiliate of the internationally renowned Penguin Group, one of the largest English-language trade book publishers in the world. Formed in 1996 as a result of the merger between Penguin Books USA and The Putnam Berkley Group, Penguin Group (USA), under the stewardship of Chief Executive Officer, David Shanks, and President, Susan Petersen Kennedy, is a leading U.S. adult and children’s trade book publisher. The Penguin Group, with operations in the United States, United Kingdom, Australia, Canada, India, New Zealand, Ireland, South Africa and China, is led by CEO and Chairman, John Makinson, and is owned by Pearson plc. Pearson is an international media company with market-leading businesses in education, business information, and consumer publishing.

Imprints include: Ace Books, Alpha Books, Amy Einhorn Books/Putnam, Avery, Berkley Books, Dial Books for Young Readers, Dutton Books, Dutton Children’s Books, Firebird, Frederick Warne, Gotham Books, G.P. Putnam’s Sons, G.P. Putnam’s Sons Books for Young Readers, Grosset & Dunlap, HP Books, Hudson Street Press, Jove, NAL, Pamela Dorman Books, Penguin, The Penguin Press, Perigee Books, Philomel Books, Plume, Portfolio, Prentice Hall Press, Price Stern Sloan, Puffin Books, Razorbill, Riverhead, Sentinel, Speak, Tarcher, The Viking Press, Viking Books for Young Readers

5. Random House

Random HouseRandom House, Inc. is the U.S. division of Random House, the world’s largest trade-book publisher, and is owned by Bertelsmann AG, one of the world’s foremost media companies. Random House, Inc. assumed its current ownership with its acquisition by Bertelsmann in 1998, which brought together the imprints of the former Random House, Inc. with those of the former Bantam Doubleday Dell. Random House, Inc.’s adult publishing groups are the Crown Publishing Group, the Knopf Doubleday Publishing Group, and the Random House Publishing Group. The Random House Children’s Books division is the world’s largest publisher of books for young readers. Together, these groups and their imprints publish fiction and nonfiction, both original and reprints, by some of the foremost and most popular writers of our time. They appear in a full range of formats—including hardcover, trade paperback, mass market paperback, audio, electronic, and digital, for the widest possible readership from adults to young adults and children.

Imprints include: Crown Trade Group, Knopf Doubleday Publishing Group, Random House Publishing Group, RH Audio Publishing Group, Random House Children’s Books, RH Information Group, RH International, RH Large Print

6. Simon & Schuster

Simon & SchusterSimon & Schuster, Inc. is a global leader in the field of general interest publishing, providing consumers worldwide with a diverse range of quality books across a wide variety of genres and formats. It is the publishing operation of CBS Corporation, one of the world’s premier media companies. Simon & Schuster was founded in 1924 by Richard L. (Dick) Simon and M. Lincoln (Max) Schuster. Their initial project was a crossword puzzle book, the first ever produced, which was a runaway bestseller. From that, the company has grown to become a multifaceted publishing house that publishes 1800 titles annually, and whose seven divisions — Adult Publishing, Children’s Publishing, Audio, Digital, and international companies in the United Kingdom, Canada, and Australia — are home to some of the most distinguished imprints and recognizable brand names in the world of publishing.   Simon & Schuster and its imprints have won 54 Pulitzer Prizes, and been the recipient of numerous National Book Awards, National Book Critics Circle Awards, Grammy Awards, and Newbery and Caldecott Medals.

Imprints include: Aladdin, Atheneum, Atria, Beach Lane Books, Folger Shakespeare Library, Free Press, Howard Books, Little Simon, Margaret K. McElderry Books, Paula Wiseman Books, Pimsleur, Pocket, Scribner, Simon & Schuster, Simon & Schuster Audio, Simon & Schuster BFYR, Simon Pulse, Simon Spotlight, Threshold, Touchstone/Fireside

I mentioned the history because it seems that so often the things around us don’t have a history. I just bought some Faber-Castell colored pencils, and they were celebrating their 250th anniversary. It’s still run in the family–8 generations now. That’s pretty cool.The next is Mega Corporations. This is all just for informational purposes, really. I may have personal feelings one way or another, but it’s not my place to tell someone else what to do. Unless it’s really, really just wrong. And buying a loaf of bread to feed your family isn’t wrong by any means. What did I read the other day? That the Snap Card for Oregon (our equivalent to food stamps) was lowered in November by $40 a month so now the average amount per month is $235. Some families get more. The food banks are flooded every week. It has been stated the recession is over. It isn’t over in Oregon. According to a USA Today article from December 4th, “Oregon is one of six states where 20% of the population is on food stamps.” Who, you wonder, are the other 5? “Tennessee, Kentucky, Mississippi, New Mexico and Louisiana.” The unemployment rate is 0.4% higher than the national average (7.3%). I had no intention of going off on that. It was the loaf of bread thing, I think.

10 Mega Corporations The Illusion of Choice Chart Via Reddit

10 Mega Corporations
The Illusion of Choice
Chart Via Reddit

Okay, you sort of need a magnifying glass for this one. I have to admit the only one I know anything about recently was Kraft’s purchase of Cadbury, who promised the employees and Peoples in Charge that they would keep things the same. Then they promptly closed one of the production companies and moved production to Poland. There’s more that happened after that. The whole history of the thing is pretty interesting, actually.

I was raised from as long as I can remember not to buy Nestle because of the issue of baby formula they produced and pushed on mothers to use instead of breast feeding, causing not only an unnecessary expense to the family but taking away a natural part of the child-rearing process. Not trying to start any sort of argument, but children are healthier if they’re breast fed. Why use a formula, which by definition is, according to Merriam-Webster’s Dictionary, “a list of the ingredients used for making something (such as a medicine or drink)” or  “a milk mixture or substitute for feeding an infant” when the real source, not a formulated one, is right there? It always comes down to money.

There are only a few more of these horrific things, don’t worry. They are interesting, I think. Or maybe that’s just the nerd in me talking. The next one…oh, choices, choices (I really do have a choice, here). How about mass media, as that’s the way so many people get their information. I don’t watch TV. Some people think I’m crazy. I don’t know if I’m just a really bad time manager or generally inefficient sometimes, but I can’t manage to get done what I need to without watching TV.

Mass Media Source: MediaChannel.org

Mass Media
Source: MediaChannel.org

These are smaller than I thought they’d be. Sigh. Maybe I need reading glasses to put over my progressives.

This one I keep almost forgetting. Probably because I’m broke and have had no cause to go to the bank lately. Plus they have those nifty little scanning deposit things, which it so much easier to enable someone who’s feeling agoraphobic from having to leave the house. Today’s society truly is set up in a way to…I don’t know if enable is too strong a word… I do have a Generalized Panic Disorder, without Agoraphobia, although I’m beginning to wonder if that’s not starting to change. No money, so why bother going out? I may as well save the gas in my car for when I need to go to doctor’s appointment’s or things like that. There are, of course, other reasons for going out, but I’m pretty much a loner and I haven’t heard from the people I know. I suppose that may be because I haven’t contacted them either. But yes, it does take a little more crowbar effort to get me out the door some days. So. Banks.

Bank Mergers Mother Jones

Bank Mergers
Mother Jones

Not quite as colorful and exciting as the others. I’ll put up the one for cars next, which does have some interesting little quirks in it. I’ll save the most colorful for last.

Car Company Family Tree

Car Company Family Tree

One thing I do have to say is that the new little Fiats running around are pretty cool. I have no need to prove my femininity by driving a monster truck with tires as tall as the roof as my Subaru. Or a pink Volkwagon Beetle. Or Bug, or squashed on the windshield, or whatever. I do think those are somewhat attractive, but the thing I think about cars, vehicles in general, is that they lack personality. I loved my 1987 Volvo 240D. A nasty commute from Sonoma County to Marin County in Northern California killed her transmission, so I have my now car, Fuschia, a burgundy Subaru. You don’t see many of them in Northern California, so I was shocked when I moved to Eugene and it seemed like it was nearly a requirement to own one to live here. It doesn’t even phase me to see one that looks just like mine anymore. Even the thrill of that is gone. But those little Fiats are cute. Fuschia can definitely carry a lot, though. It’s amazing how much you can cram into all those nooks and crannies, to the point when you shut the hatchback, it’s staying closed until you reach your destination, because you know it’s going to be like one of those snakes in a can and things will simply pop out when you open the door again. Cars all look so much alike now, as if designers strive to make them look the same, when they used to make them look distinctive. People may have mocked the Edsel, but I’d take one (in reliable running condition, that is). There’s one I pass, when I go out at a regular time, and it’s awesome. There are a lot of classic cars around this area. Personally, I really like Studebakers, Nash Metropolitan (no snickers), and the Jaguar E-Type. I threw one classy one in there.

I think we’re to the last one, and it’s not so much a who-owns-who but more of a ‘what’s out there’ kind of thing. Partially because I don’t even know and found it interesting. And it’s also really bright and pretty and I’m sort of like a raccoon that way; I like shiny, pretty things. Maybe a bunch of us really should work on trying to get “shiny” into the working vocabulary. People would think we were crazy at first, but they’d eventually start saying it because they’d feel awkward not saying it, even if they had no idea it was from Firefly and just means cool, basically. Heh heh.

Prism Social Media Infographic; 2010

Prism Social Media Infographic; 2010

Oh, for goodness sake, I have the German one. It’s in English, but let me go see if I can find one for the States. I’ll leave this one here. It could be interesting for comparison. This is really sort of fascinating. I found two more, one for an online free class, and one for a class in Spanish for Latin America. Each time the chart changes a little and becomes more broken up by purpose of the media. These are still older charts, but they’re fascinating.

This is the one for the class in the US:

The web site the class is on can be found at: http://www.slideshare.net/zaid/social-media-web-20-for-learning-2nd-edition

If it’s not that one, then I mixed the two up (heh heh) when I was trying to find space to save all of the information. The other slides in the lecture looked truly fascinating. They have other classes as well. The third one I found was for another class, this time somewhere in Latin America. Okay, I felt bad just saying, “Latin America” so I went back and checked. This is their web address: http://www.clasesdeperiodismo.com/Basically, they are an online school for Latin American students. This is their school description: Escuela virtual de periodismo digital para América Latina. It’s for students who speak Spanish! I’ll put it through my translator–I used to speak Spanish–the only word I don’t know is periodismo. Oh! Okay. As well as I can translate it, it’s a virtual school for online (?) journalists in Latin America. Or something resembling that. I realized I didn’t know the exact meaning of ‘digital’ either–sometimes they’re not direct even if they look like they are. My pocket dictionary of Spanish didn’t consider it important enough (or the dictionary’s too old) to put it in. But “dirigible” was. And it’s the same in Spanish. “Dirigible.” This infographic is from 2013, and it looks like Brian Solis and Jess3 have put much effort into it since 2010. It really looks nice and much cleaner. I think having the colors a little more muted helps, even though I still like the bright colors of the others, it does detract a little. It’s interesting to see the evolution of an infographic.

Captura de pantalla 2013-07-01

Captura de pantalla

That was a long and twisty path that I didn’t think would take this long. 🙂 And if you’ve reached this point, thank you for sticking with me. So I think you deserve something funny (well, I think it’s funny because I do this often):